BEAUTY

Naturium & Susan Yara *I AM SHOCKED* another influencer brand launch gone wrong…

EDIT: I just noticed I said Feb 2019 is when the brand launched – but I meant Feb 2020. Apparently I’m still stuck in 2019 lol excuse my pregnancy brain.

Hey Science Babes! Today’s video is about the recent public announcement that Susan Yara from Mixed Makeup is the founder of Naturium. This is not to bash Susan or Naturium, but to provide education and take aways on what could have been done differently to prevent this situation.

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