SUPPLEMENTS

ECRM's Virtual Session Experience: Clorox (Bob Richardson & Alla Scharlinski)

The Clorox Company’s Bob Richardson and Alla Scharlinski, MBA discuss their “seamless” experience as a seller participant in ECRM’s first Virtual Session, which covered the vitamin, supplement and nutrition categories.

Among the topics they discuss are:
– How ECRM’s Client Success Team prepped them for the session
– The usability and tools of the platform
– The instant response of ECRM customer support team
– Virtual-only opportunities

They also discuss how virtual will play a role moving forward as a complement to in-person offerings as we emerge from the pandemic.

#ecrmrangeme #retail #brands #cpg #virtualmeetings #business