NUTRITION

The Brand Moat Episode 2 – Walter Faulstroh – Brand Authority

Walter Faulstroh, the co-founder, CEO, and top innovator of HUM Nutrition, joins us this month to talk about brand authority — how brands establish trust and authority by educating their customers.

HUM Nutrition is a skincare and wellness company that focuses on beauty from the inside out with vitamins and superfoods. Before HUM Nutrition, Walter launched the UK’s first vitamin enhanced water, acquired by PepsiCo International, and the UK’s first full service low-cost gym chain.

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Links:

Contributors:

– Walter Faulstroh
– Julie Slater